A product is any item you sell on your website. A grouped product is when you tie multiple products together into one grouped item or service.
Whats the purpose?
Grouped products serve the purpose of simplification and promotions for the website owner or sales manager. Sometimes a product you offer is a high commodity but choose not to sell it individually. You can group this product with a less popular complementary product to increase sales of your targeted product. Grouping all these products also allows you to eliminate a large number of individual products and combine them into one product. Common examples of grouped products include:
Promotions that offer a bonus item
Grouping similar products together
Grouping complementary products together
And many others
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